How to Succeed in Real Estate: Tips from a Coach

Pegged to the corkboard on La Jolla, California, agent Chad Trower’s desk is an ATM statement with a checking account balance of $28.50. It’s a reminder of how far he’s come. When the ATM dispensed that receipt, he’d been plugging away as an agent with a boutique firm in his town, but wasn’t really getting anywhere. In five months’ time, he had closed only one transaction. The only thing he knew to do was not to quit. He was doing everything he could, like rentals and evictions, just to keep his head above water.